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TOMMY HILFIGER x MERCEDES AMG F1 x CLARENCE RUTH

Season

Summer / Pre Fall 2024

Connecting different communities together to create a new, unexpected perspective. With diversity and inclusivity at the forefront Tommy wants to empower by collaborating. Combining Prep x Racing x Varsity together. Therefore creating a gender-neutral capsule collection for Merceds AMG Petronas reimagined by Clarence Ruth and Tommy Hilfiger. These styles that are inspired by racing and prep varsity signifiers, through the lens of Clarence Ruth for this 2nd chapter. Inspired by Tommy prep, the crest and graphics clashed with signifiers of the racing track and varsity, such as numbers, tipping and fabric mixes, all reimagined
through the vision of Clarence Ruth.

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